Accelerator Low-code (OutSystems)

WhatsApp Journeys

Meet customers on their preferred channel with automated enterprise workflows.

Customer service workflows, automated updates, and self-service interactions running on WhatsApp.

Direct Customer engagement
24/7 Automated response
Stage 1 of 6

Understand the business

Drop-offs at every step.

Low consumer email open rates and portal login hurdles slow down time-sensitive communications, causing customer service queues to overflow with routine status verification requests.

BASELINE OPERATIONAL FLOW
  1. 01 Enterprise sends transactional notification via email
  2. 02 Customer misses email or ignores portal login requirement
  3. 03 Customer calls customer support desk to request status update
  4. 04 Support queues build up with repetitive status inquiries
SYSTEM FRICTION POINTS
1

Delivery Friction

Critical transactional emails remain unread in promotion or spam folders.

2

App Install Fatigue

Customers abandon workflows rather than download separate mobile apps for infrequent tasks.

3

Service Desk Load

Routine status queries overwhelm human agents with repetitive lookup tasks.

Stage 2 of 6

Identify latent revenue

Customer conversations that convert.

Engage customers directly on the messaging channel they check daily, without requiring separate apps or portal accounts.

  • Official Meta Cloud API gateway
  • Automated OutSystems conversational logic
  • Unified agent desk handoffs
Stage 3 of 6

Design adaptive systems

Session state on WhatsApp.

Enterprise messaging automation connecting official Meta WhatsApp Cloud APIs with transactional backend systems, enabling automated customer journeys and live agent handoffs.

01 Channels
WhatsApp Client Customer-facing interactive messaging interface
Agent Web Console Live representative support desk
02 Business logic
Journey Engine State machine and conversational routing
Verification Module Two-factor authentication and identity prompts
03 Integrations
Meta Cloud API Official business messaging gateway
CRM & ERP Sync Customer order and account database lookup
04 Data
Session Store Active conversational context and variables
Message Log Audit trails and delivery receipt telemetry
  • Official Meta WhatsApp Cloud API gateway with verified business templates
  • OutSystems state machine controlling customer journey stages
  • Ticketing and CRM connectors for unified context handoffs
Stage 4 of 6

Pilot with on-ground teams

Refined with live customers.

STAGE DOCUMENTATION IN PROGRESS STAGE 04

Detailed execution records arriving soon

Our team is compiling production telemetry, architectural validation records, and on-ground operational logs for Pilot with on-ground teams.

Stage 5 of 6

Refine and deploy

High-volume delivery without latency.

Meta business account verification, message template registration, and CRM webhook configuration.

  1. WhatsApp Business Account registration
  2. Interactive template submission and approval
  3. CRM event trigger integration
  4. Customer service team escalation orientation
Stage 6 of 6

Enable and monitor

Self-service that never sleeps.

Streamlined two-way communication delivering instant status updates, service booking, and automated notifications.

CONNECT

Every problem has an angle. Let's find yours.

Low-code, high-code or sovereign AI: our engineers are ready to build it with you.

OFFICE LOCATION
ThePlayce, 17th Floor, Marathon Millennium, Lal Bahadur Shastri Marg, beside Nirmal Lifestyle Road, Moti Nagar, Mulund Colony, Mulund West, Mumbai, Maharashtra 400080
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FOUNDER DIRECT CHANNELS
Subramaniam (Subu) Iyer Founder
Abhishek Bagwe Co-founder